Close Menu
Gossips Today
  • Tech & Innovation
  • Healthcare
  • Personal Finance
  • Lifestyle
  • Travel
  • Business
  • Recipes
What's Hot

WhatsApp is adding ads to the Status screen

Eliminate obstacles to delivering patient care

One of the Best Way to See Romania Is by Cycling Through Medieval Villages, Castles, and Vineyards

Facebook X (Twitter) Instagram
Monday, June 16
Gossips Today
Facebook X (Twitter) Instagram
  • Tech & Innovation

    WhatsApp is adding ads to the Status screen

    June 16, 2025

    The U.S. Navy is more aggressively telling startups, ‘We want you’

    June 16, 2025

    Week in Review: WWDC 2025 recap

    June 15, 2025

    How to delete your 23andMe data

    June 15, 2025

    Clay secures a new round at a $3B valuation, sources say

    June 14, 2025
  • Healthcare

    Eliminate obstacles to delivering patient care

    June 16, 2025

    Cigna launches new generative AI assistant for members

    June 16, 2025

    CommonSpirit CFO Daniel Morissette to retire

    June 15, 2025

    Employers eye rising costs as they assess benefit offerings: WTW

    June 15, 2025

    Providence cuts 600 roles amid restructuring

    June 14, 2025
  • Personal Finance

    16 Budgeting Tips to Manage Your Money Better

    May 28, 2025

    How to Stick to a Budget

    May 20, 2025

    4 Steps to Navigate Marriage and Debt

    May 11, 2025

    Buying a Fixer-Upper Home: What to Know

    May 10, 2025

    How to Talk to Your Spouse About Money

    May 10, 2025
  • Lifestyle

    Halfway Through the Year. This Is the Pivot Point

    June 12, 2025

    16 Father’s Day Gift Ideas He (or You) Will Love

    June 4, 2025

    The Getup: Sand

    May 25, 2025

    Your Summer Style Starts Here: 17 Memorial Day Sale Picks to Grab Now + 4 Getups

    May 24, 2025

    3 Fixes If You Hate the Way Your Pants Fit (That Have Nothing to Do with Your Waist Size)

    May 14, 2025
  • Travel

    One of the Best Way to See Romania Is by Cycling Through Medieval Villages, Castles, and Vineyards

    June 16, 2025

    Charging Ahead: How an E-bike Made My Portugal Vacation Amazing

    June 15, 2025

    Lululemon’s ‘We Made Too Much’ Section Is Bursting With Packable Summer Styles—Here, 15 Top Picks From $39

    June 15, 2025

    10 Best Places to Live in North Carolina, According to Local Real Estate Experts

    June 14, 2025

    These $60 Amazon Sneakers Are Nurse-approved and ‘More Comfortable’ Than $145 Hokas

    June 14, 2025
  • Business

    Block’s CFO explains Gen Z’s surprising approach to money management

    June 16, 2025

    Why it’s perfectly normal (and good, even) to question what you do for a living

    June 15, 2025

    How a planetarium show discovered a spiral at the edge of our solar system

    June 15, 2025

    ‘No Kings Day’ map, speakers, cities: Everything to know about today’s protests

    June 14, 2025

    From strain to support: Your AC could help stabilize the power grid

    June 14, 2025
  • Recipes

    slushy paper plane

    June 6, 2025

    one-pan ditalini and peas

    May 29, 2025

    eggs florentine

    May 20, 2025

    challah french toast

    May 6, 2025

    charred salt and vinegar cabbage

    April 25, 2025
Gossips Today
  • Tech & Innovation
  • Healthcare
  • Personal Finance
  • Lifestyle
  • Travel
  • Business
  • Recipes
Business & Entrepreneurship

It’s time to hit the reset button on GMOs

gossipstodayBy gossipstodayMarch 15, 2025No Comments6 Mins Read
Share Facebook Twitter Pinterest Copy Link Telegram LinkedIn Tumblr Email
It’s time to hit the reset button on gmos
Share
Facebook Twitter LinkedIn Pinterest Email

With genetically modified organisms (GMOs), there’s no putting the genie back in the bottle. Since their commercial introduction in 1996, bioengineered crops have become a commercial juggernaut, utterly dominating the marketplace in the U.S. and around the world. Even the European Union—long a hotbed of anti-GMO sentiment and regulatory activity—is warming to biotech, and significantly expanding the number of GMO crops accepted for import.

Now, as the technology is maturing and costs have decreased significantly, a new wave of biotech innovation—call it GMO 2.0—is in the offing. Emerging startups and established companies alike are using breakthrough technologies to drive GMOs in exciting new directions. A diverse range of new technologies promise to make agriculture more efficient and sustainable, and our food tastier and more nutritious. It also promises to help address the pressing but unanswered question of how to produce the 56% additional calories needed to feed the 10 billion people expected to populate the world in 2050, with little land left to expand cultivation and a changing climate making agriculture more challenging.

Not everyone is thrilled about the new wave of bioengineered crops. Like it or not, though, GMO 2.0 is going to see an adoption curve that will rival that of first-gen biotech seeds. The potential benefits—nutritional, environmental, and above all, agronomical—will simply be too great to ignore.

Avoid missteps

Before we get to that point, however, we have a window of opportunity to shape the course of GMO 2.0—and avoid some of the missteps that marked the rollout of first-gen biotech crops. The core technologies behind GMO 1.0 were safe, effective, and heavily regulated—but too many breakthrough products were controlled by a few large corporations that were eager to muscle rivals aside, shout down skeptics, and amass huge profits while ignoring any potential harm caused by their products.

The rise of GMO 2.0 offers us a chance to hit the reset button and ensure that the next wave of biotechnologies is developed and commercialized more transparently, more responsibly, and more equitably. If we get this right, we can make a powerful positive case for the biotech revolution—reducing the potential for a backlash, and ensuring that consumers, regulators, and other stakeholders around the world benefit from the enormous potential of GMO 2.0 crops.

The 5 principles of GMO 2.0

To achieve that goal, we need to start by recognizing that GMO 2.0 isn’t fundamentally a technological breakthrough. Yes, new technologies—and the maturation of existing technologies—are making bioengineering far more accessible, and dramatically expanding and accelerating our ability to innovate. But GMO 2.0 is defined, at its core, by a shift in the values and priorities that guide us as we bring bioengineered products to market.

That breaks down to five key principles:

Safety: I don’t want to overstate this. The reality, after all, is that the science around whether GMOs are safe for humans is conclusively settled with broad scientific consensus. Still, next-gen innovators need to do a much better job of communicating around biotech safety, forthrightly engaging with consumers and regulators, and finding ways to win over skeptics instead of ignoring or silencing them. That means making a positive case for our technologies, frankly acknowledging any shortcomings, and clearly explaining how we’ll mitigate or manage potential risks.

Transparency: GMO 2.0 advocates must seek transparency in three key areas. First, we need to explain our technology and make sure everyone understands what we’re doing and how it works. Second, we need to explain our purpose and show how bioengineering can unlock desirable traits that deliver results across the value chain. And third, we need to explain our potential impact and show how GMO 2.0 will drive resilience, growth, and improve food quality for everyone.

Efficiency: To ensure that GMO 2.0 technologies meet the actual needs and wants of customers, we need efficient markets. In agriculture, that means empowering farmers and consumers to choose the traits they want in their crops and their food. First-gen biotech was largely a top-down process dictated by Big Ag, but GMO 2.0 will be powered by end users, with a host of startups, academics, and innovators using agile technologies to respond to changing demand and rapidly bring new crops and new traits to market.

Deconsolidation/choice: Most GMO 1.0 products offered one-size-fits-all solutions, consolidating multiple traits into a single seed. In the GMO 2.0 era, farmers will be able to pick and choose from many different seeds, each with different traits and capabilities—or opt-out altogether—to optimize for their own unique needs. This matters at the ecosystem level all the way to the consumer. Instead of trying to dominate the marketplace, GMO 2.0 leaders will embrace transparency, build partnerships, and create solutions that dovetail with and support one another in additive ways.

Optimism: To usher in a new era of GMO 2.0 technologies, we need to stop being apologetic or mealy-mouthed about what we’re trying to achieve. Climate change is real, and hunger never went away—instead of waiting for disaster to strike, we’re building technologies that will safeguard the future. It’s time to embrace the scale of our ambition and explain how important biotech will be in the years to come.

Some next-wave biotech products—like purple tomatoes that contain extra antioxidants and taste great in a salad—are designed to appeal to consumers. Others are important on a global scale: drought-tolerant wheat could help secure food supplies in an era of global heating, while non-browning avocados have the potential to reduce food waste by extending shelf life and enhancing flavor and texture for consumers.

By hitting the reset button now, and clearly explaining how GMO 2.0 differs from earlier iterations of biotech crops, we have a chance to redefine how farmers, regulators, and consumers think about biotechnology. Now it’s time to communicate that effectively and build a vibrant and equitable biotech marketplace where GMO 2.0 technologies can showcase their value—and deliver the benefits we need for farmers, consumers, and society as a whole.

Shely Aronov is cofounder and CEO of InnerPlant.

The Fast Company Impact Council is a private membership community of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual membership dues for access to peer learning and thought leadership opportunities, events and more.

button GMOs hit reset Time
Follow on Google News Follow on Flipboard
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email Copy Link
Previous ArticleUS lawmakers urge UK spy court to hold Apple ‘backdoor’ secret hearing in public
Next Article See Last Night's Lunar Eclipse From Around the World in These 9 Photos
admin
gossipstoday
  • Website

Related Posts

Block’s CFO explains Gen Z’s surprising approach to money management

June 16, 2025

Why it’s perfectly normal (and good, even) to question what you do for a living

June 15, 2025

How a planetarium show discovered a spiral at the edge of our solar system

June 15, 2025
Leave A Reply Cancel Reply

Demo
Trending Now

10 Best Places to Live in North Carolina, According to Local Real Estate Experts

WhatsApp is adding ads to the Status screen

Eliminate obstacles to delivering patient care

One of the Best Way to See Romania Is by Cycling Through Medieval Villages, Castles, and Vineyards

Latest Posts

WhatsApp is adding ads to the Status screen

June 16, 2025

Eliminate obstacles to delivering patient care

June 16, 2025

One of the Best Way to See Romania Is by Cycling Through Medieval Villages, Castles, and Vineyards

June 16, 2025

Subscribe to News

Subscribe to our newsletter and stay updated with the latest news and exclusive offers.

Advertisement
Demo
Black And Beige Minimalist Elegant Cosmetics Logo (4) (1)
Facebook X (Twitter) Pinterest Vimeo WhatsApp TikTok Instagram

Categories

  • Tech & Innovation
  • Health & Wellness
  • Personal Finance
  • Lifestyle & Productivity

Company

  • About Us
  • Contact Us
  • Advertise With Us

Services

  • Privacy Policy
  • Terms & Conditions
  • Disclaimer

Subscribe to Updates

© 2025 Gossips Today. All Right Reserved.

Type above and press Enter to search. Press Esc to cancel.